A marketing associate is also responsible for performing tasks given by higher management and delivering results on a timely basis. A marketing associate’s work involves developing new concepts to market products/services, analyzing competitor’s plans, and then implementing the company’s marketing plans accordingly. Marketing associates also play major roles in communicating and carrying out advertising or promotional plans using various media under the guidance of marketing heads. They assist the senior management in preparing and analyzing financial plans aimed at meeting the given company’s objectives.
A marketing associate should have excellent communication and interpersonal skills. Experience in the marketing field is highly preferred. Multitasking capability and the capacity to work under pressure are required traits in marketing associate position. A marketing associate is typically required to have bachelor’s degree, and a postgraduate degree in business management or marketing is highly recommended.
Resource: Marketing Associate Jobs
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